At the 2017 SEMA Show in Las Vegas we received a lot of great feedback regarding TopDog-V and our new product Filteröl.  We took these comments to heart and have been retooling to make some minor changes.  We are almost ready to relaunch, hopefully in about three weeks.  We will keep the SEMA special pricing in place until at least April 7, 2018.  Please see this link for further information.

We will be exhibiting at the NAFA EXPO in Anaheim, CA  on April 25-26.  If you are engaged in fleet management or operations, please let us know and we may be able to arrange for a free exhibit hall pass for you.

SEMA 2017 was a great experience for us. here are the Handouts, show specials, and a few other items.


San Pedro, Calif., October 31, 2017.  Pareto Point Industries (PPI) new and updated advanced oil filtration products will be on display at the 2017 SEMA Show in Las Vegas, NV Oct. 31 to Nov. 3, 2017.   We will be continuously demonstrating how these products improve performance while reducing costs (Booth 34154 – Upper South Hall).       

Keeping your oil healthy is the key to engine longevity. According to the SAE and other studies, the most serious engine damage is from debris smaller than 10 microns.  By removing harmful particles down to 2-Microns, compared to the 25-40 microns that a full flow filter traps, fine oil filtration can at least double your engine life.  By the way, a grain of table salt measures about 100 microns. 

This year, we are introducing Filteröl (pronounced FilterAll), a patented, and patent-pending innovative Serial Advanced Oil Filtration System, priced at $99 for mass market appeal.Filteröl works together with any spin-on oil filter to deliver 2-Micron oil filtration, and is bolt-on, without the need for any engine modifications. Filteröl delivers, more mileage, more oil volume, and longer oil and filter service life.  Protecting the engine and critical components can extend the vehicles engine service life by double or more; and with a smaller environmental footprint.

We are also introducing the Omega+ permanent spin-on full-flow oil filter as a companion to Filteröl. Omega+ contains an easily accessible, cleanable stainless steel element.  Universal ring couplers are provided to adapt the filter to your vehicle.  An additional filter element is provided to keep you on the road.  The Omega+ kit is priced at $299.

This year, we are also offering TopDog-V, our top-line filtration system, at a special SEMA Show price of $199 for units purchased during the Show.  The units will be shipped shortly after the show.

For most of PPI’s products, the payback is less than one year, rapidly pay for themselves many times over.  And for many, engine life can be doubled or more.


Pareto Point Industries, based in San Pedro, California, has been developing advanced clean oil filtration products for almost 20 years.  Recent awards include: SEMA (Best Product Runner Up, Trucks/SUVs), National CleanTech Open (Semifinalist), Best Products Diesel World (two entries), Cal Tech Green Entrepreneurs Forum (“Game-Changing Technology”), and technical (peer review) and customer testimonials.